We all love them. Even those that may only need them for 'tired eyes' are coveting the retro style specs that are everywhere these days. To be honest, I first fell in love with them when I noticed a pair on one of my husbands friends a few years back---they just looked awesome. Since then, Warby Parker has changed the game. Both in the targeting the exact styles consumers want, ease of purchase during the selection process and meeting high demand. They have it down. Plus they are so stylish they are reaching a large demographic. My mother-in-law is interested in ordering a pair as well so we will soon be selecting the five for her weekly trial very soon. Totally adorable + an awesome business model. I love.
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*photos via pinterest